12 Week Email Opt-in Creation Blitz Bootcamp
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Course Curriculum
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1
Welcome!
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Important Information For How This Thing Works!
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Email Opt-In Blitz Syllabus
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2
Unit 1- Getting Email Marketing Set Up With the RIGHT Service
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A quick note for Social Influencers and Content Creators.
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Email Marketing Rules & Laws You Need to Know- Listen & Learn (10 min)
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Before you choose an email marketing service you need to do these 2 things...
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Decide on Your Email Service Provider
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How to Integrate Gmail Into Your Email Marketing Response Toolbox
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3
Unit 2- How To Get the RIGHT Subscribers on Your List
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It's Time to Slow Down
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Being Confident with Your Perspective
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What's your Blog or Brand Umbrella?
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How to Be Confident About The Audience You Attract
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Be 100% You
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4
Unit 3- Decide On Your Strategy
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Displaying and Collecting Emails
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6 Kinds of Offers to Consider
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How to Tell if Your Strategy is Working
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Deciding On What You Will Give Away
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5
Unit 4- 3 Secrets To Getting Your Audience to Notice Your Offer
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If you build it....
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Getting People to Take Action
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Copy Writing & Opt-ins
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Make the offer look good.
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A Quick Note About Contests & Giveaways
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6
Unit 5- Let's Make It Happen!
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Creating Your Offer and Delivering It
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7
Guide to Creating Printables, Planners & Guides
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Creating PDF's & Printable Freebies- Planners, Checklists, Workbooks, Ebooks, etc.
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Delivering Your Freebie Printable
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PDF/Printable Checklist
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8
Guide To Creating Challenges
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Creating & Delivering Your Challenges
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9
Guide to Creating In Post Opt-ins and/or Resource Library
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Setting Up & Delivering a Resource Library
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10
Creating & Delivering a Mini-Course
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Setting Up and Delivering a Mini-Course
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Course Check List
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Screen Recording + Slide Recording Deep Dive - Deep Dive
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Overhead Tutorial Videos- Deep Dive
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Video Editing Basics -VIDEO (15 min)
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How to Embed a Video on Posts or Pages - VIDEO (4min)
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11
Guide to Creating Quizzes
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Setting Up and Delivering a Quiz
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12
Unit 6: Creating Opt-in Forms
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Knowing Your HEX Colors & Why It's Important - VIDEO (5 min)
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Make a 3D Cover Image For Your Freebie
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The Anatomy of an Email Collection (or Opt-in) Form
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Creating Your Form and Delivering the Freebie
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GDPR and the Great Debate Over Single Opt-in Vs. Double Opt-in
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Opt-in Form Copy Writing Help
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13
Unit 7: Creating Your Welcome Series
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Writing Compelling Welcome Sequences- Listen & Learn + Printable Planner (6 min)
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Setting Up Welcome Sequences in Your Email Service
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14
Unit 8: Making Your Opt-in Forms Live
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Embedding Forms on Your Website
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Setting Up Site-Wide Freebie Offers
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Setting Up Website Category Specific Offers
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Setting Up Post Specific Offers On Your Website
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How to Link Pins to Email Opt-in Landing Pages
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How to Add Your Opt-in To Social Media Accounts
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How to Load Up Your Email List With Social Media Fans
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A Quick Look at Smart Bio Linking
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15
Unit 9: Your Strategy for Staying In Touch
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Intro to Communicating with Your List
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Things Nobody Really Tells You About Building a List
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5 Types of Emails You Can Write
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RSS Feeds- When You Don't Have the Time or Energy to Tackle Email Marketing Yet- GUIDE
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When To Send, What To Say and How Often To Write - Printable Planning Tools + LISTEN AND LEARN (15 min)
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Wrapping Up This Class
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About the instructor
Author, Blogger & Coach
Kim Anderson
Kim Anderson is the traditionally published author of the book, Live Save Spend Repeat: The Life You Want with the Money you Have. Kim and her husband paid off $93K in debt on one income in under two years. Her goal is to help people create a life without regrets while funding the good life they want with the money they have to work with! She lives in North Carolina with her husband, six year old son and adorably identical twin baby girls!